Financial Advisors

What is a fiduciary, and do I need one for my investments? When it comes to getting help managing your financial life, transparency is the name of the game. When you seek out financial advice, it’s reasonable to assume your advisor would put your best interests ahead of their own. But the truth is, if the investment advisor isn’t a fiduciary, they aren’t actually required to do so. So in this guide, we’ll: Define what exactly a fiduciary is and how they differ from other financial advisors Consider when it can be important to work with a fiduciary Learn how to be a proactive investment shopper What is a fiduciary, and what is the fiduciary duty? A fiduciary is a professional or institution that has the power to act on behalf of another party, and is required to do what is in the best interest of the other party to preserve good faith and trust. An investment advisor with a fiduciary duty to its clients is obligated to follow both a duty of care and a duty of loyalty to their clients. The duty of care requires a fiduciary to act in the client’s best interest. Under the duty of loyalty, the fiduciary must also attempt to eliminate or disclose all potential conflicts of interest. Not all advisors are held to the same standards when providing advice, so it’s important to know who is required to act as a fiduciary. Financial advisors not acting as fiduciaries operate under a looser guideline called the suitability standard. Advisors who operate under a suitability standard have to choose investments that are appropriate based on the client’s circumstances, but they neither have to put the clients’ best interests first nor disclose or avoid conflicts of interest so long as the transaction is considered suitable. What are examples of conflicts of interest? When in doubt, just follow the money. How do your financial advisors get paid? Are they incentivised to take actions that might not be in your best interest? Commissions are one of the most common conflicts of interest. At large brokerages, it’s still not uncommon for investment professionals to primarily rely on commissions to make money. With commission-based pay, your advisor might receive a cut each time you trade, plus a percentage each time they steer your money into certain investment companies’ financial products. They can be motivated to recommend you invest in funds that pay them high commissions (and cost you a higher fee), even if there’s a comparable and cheaper fund that benefits your financial strategy as a client. When is it important to work with a fiduciary? When looking for an advisor to trade on your behalf and make investment decisions for you, you should strongly consider choosing a fiduciary advisor. This should help ensure that you receive suitable recommendations that will also be in your best interest. If you want to entrust an advisor with your financials and give them discretion, you may want to make sure they’re legally required to put your interests ahead of their own. On the other hand, if you’re simply seeking help trading securities in your portfolio, or you don’t want to give an advisor discretion over your accounts, you may not need a fiduciary advisor. How to be a proactive investment shopper Hiring a fiduciary advisor to manage your portfolio is one of the best ways to try and ensure you are receiving unbiased advice. We highly recommend verifying that your professional is getting paid to meet your needs, not the needs of a broker, fund, or external portfolio strategy. Ask the tough questions: “I’d love to learn how you’re paid in this arrangement. How do you make money?” “How do you protect your clients from your own biases? Can you tell me about potential conflicts of interest in this arrangement?” “What’s the philosophy behind the advice you give? What are the aspects of investment management that you focus on most?” “What would you say is your point of differentiation from other advisors?” Some of these questions may be answered in a Form CRS, which is a relationship summary that advisors and brokers are required to give their clients or customers as of summer 2020. You should also know the costs of your current investments and compare them with other options in the marketplace as time goes on. If alternatives seem more attractive, ask your advisor why they haven’t suggested making a switch. And if the explanation you get seems inadequate, consider whether you should continue working with your investment professional. Why is Betterment a fiduciary? A common point of confusion is whether or not robo-advisors can be fiduciaries. So let’s clear up any ambiguities: Yes, they certainly can be. Betterment is a Registered Investment Advisor (RIA) with the SEC and is held to the fiduciary standard as required under the Investment Advisers Act. Acting as a fiduciary aligns with Betterment’s mission because we are committed to helping you build a better life, where you can save more for the future and can make the most of your money through our cash management products and our investing and retirement products. I, as well as the rest of Betterment’s dedicated team of human advisors, are also Certified Financial Planners® (CFP®, for short). We’re held to the fiduciary standard, too. This way, you can be sure that the financial advice you receive from Betterment, whether online or from our team of human advisors, is in your best interest.

How To Compare Financial Advisors Think fiduciary first—and don’t settle for surface-level answers to questions on investing philosophy, performance and personalization. In 1 minute “Financial advisor” is kind of a gray area in the professional world. Many different types of professionals share this title, despite having very different qualifications, regulations, and motives. Bottom line: you want a financial advisor who is also a fiduciary. Fiduciaries are legally bound to act in your best interest and disclose conflicts of interest upfront. But even then, it’s worth taking time to learn about their approach to financial advice. What’s their philosophy? What tools do they use to help you reach your goals? How do your goals affect their decisions? Some financial advisors are more accessible than others, too. Ask what you should expect from your interactions with them. How often can you adjust your portfolio? Will they adjust your risk as you get closer to your goal? Every financial advisor should be able to talk you through how they measure performance and what you should expect from them. But don’t settle for surface-level answers. Challenge them to tell you about performance at different levels of risk, using time-weighted returns. Ultimately, you want a financial advisor you can trust to help you reach your goals. In 5 minutes In this guide, we’ll explain: Financial advisor fees Approaches to financial advice Evaluating investment performance Tax advisors You want to make the most of your finances. And you probably have some financial goals you’d like to accomplish. A financial advisor helps with both of these things. But choose the wrong advisor, and you may find yourself going backward, with your goals getting further away. (At the very least, you won’t make as much progress.) Many people focus on historical performance as they compare potential advisors. That‘s understandable. But unless you’re looking at decades of performance data and net investor returns, you’re not getting a good look at what to expect over time. And there are plenty of other factors that affect which advisor is right for you. For starters, let’s talk fees. Take a closer look at their fees Fees can have a major impact on how much money you actually take away. And it’s not just management fees that you need to consider. There could be fees for every trade. Or additional costs for trades within a fund. Plus you’ll want to look at expense ratios—the percentage of your investment that goes toward all the fund’s expenses. These costs can vary widely between robo-advisors, traditional advisors, do-it-yourself ETFs, and mutual funds. And you have to pay them every year. Basically what it comes down to is: how does your financial advisor get paid? Put another way, how will you have to pay for their services? Compare their qualifications Unfortunately, “financial advisor” is a bit of a catch-all term. It describes professionals who may have a variety of certifications and backgrounds. Not everyone who calls themselves a financial advisor has the same regulations, expertise, motivation, or approach. In fact, some aren’t even legally required to act in your best interest! They can choose the investments that benefit them the most instead of the ones that are most likely to help you reach your goals. A fiduciary, however, is a type of financial advisor that’s legally obligated to do two things: Make decisions based on what’s in your best interest Tell you if there’s ever a conflict of interest If you’re going to work with a traditional advisor, you should ask them about their qualifications. At Betterment, we recommend engaging with a fiduciary who is a Certified Financial Planner™ (CFP®), a designation that has requirements for years of experience and continuing education – and has a high standard in quality and ethical financial planning advice. Consider their approach to financial advice and investing There’s more than one school of thought when it comes to investing and financial planning. And there are many different investment vehicles a financial advisor could use to manage your money. So two excellent fiduciaries may have very different ideas of what’s in your best interest. For example, hedge funds work well for some investors, but they’re too risky and expensive for many people. The main thing is to find an advisor whose approach aligns with your goals. How do they ensure that your risk level fits your timeline? How do they diversify your portfolio to help protect your finances? How do they respond to market volatility as prices rise and fall? You want an advisor who makes decisions based on what you’re trying to accomplish, not what’s best for some cookie-cutter investment strategy. It’s also important to learn more about what working with them looks like. How often will you interact? How frequently can you review and modify your account? What ongoing actions do you need to take? The answers to these questions will vary depending on advisor service levels, so make sure they sound realistic to you. For example, Betterment recommends you check-in on your investment allocations once per quarter. If you feel more comfortable with having an in-depth relationship, you can opt for our Premium plan, which offers unlimited calls and emails with our team of CFP® professionals. Evaluate portfolio performance Financial advisors should be transparent about performance. They should have clear explanations for discrepancies between expected and actual returns of an investment. But if you only ask generic questions about what a portfolio returns, the numbers may sound better than they actually are. Ask each financial advisor to walk you through the returns associated with portfolios at various levels of risk. Additionally, consider using time-weighted return statistics when comparing investments. Time-weighted returns aren’t affected by the amount and timing of deposits and withdrawals. The harder an advisor makes it to understand performance (and your net returns), the less likely it is that your investments will meet your expectations. What about tax advisors? A good financial advisor should also be able to structure your investments in a tax-efficient manner. As a few examples, Betterment offers strategies such as tax loss harvesting, HSAs, municipal bonds, Roth IRA conversions, and more. However, there is a distinction between a tax-savvy financial advisor and an actual licensed tax professional. Most financial advisors are not trained or licensed to actually file your taxes for you, or to give advice on all areas of the tax code. For that level of detail, you would be wise to consider working with a true tax professional in addition to your financial advisor. When searching for a tax professional, the designations to look out for include a CPA, Enrolled Agent or a licensed tax attorney. Lastly, your financial advisor and your tax professional should be transparent with one another. You want to ensure both are on the same page and aren’t catching one another by surprise. For example, if your financial advisor is tax loss harvesting for you, it’s probably wise to inform your tax professional about that. Financial expertise you can trust At Betterment, our investing experts and technology help clients build a diversified portfolio that’s right for them, then keep it optimized all year long. To top it all off, we’re a fiduciary—we always focus on your best interest. While our technology combines automation with personalization, you can also get one-on-one advice from our financial experts with an advice package or our Premium plan.